In this short 1971 promotional record the CBS Radio Network, feeling the pinch from TV competition, tries to sell itself to potential advertisers by convincing them CBS is a good way to spend less money on ad buys while simulatenously reaching more people. "The average listener listens to the radio 3 hours a day!" Historical ad fetishists won't want to miss the big 60-second collage of vintage commercial taglines at the 7-minute mark.
Audio & artwork
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